INTERACTIVE VIDEOS
An innovative solution that changes your video from a linear experience to one that is highly interactive, allowing your audience to choose what they  want to watch and interact with your video content.

Welcome to the future of video!

EXAMPLES

Health awareness interactive video

Interactive videos give viewers the power of choice. We created a health awareness video which appeals for males and females, however viewers can choose view what is relevant to them and an option to contact for more information.

Here are a few interactions your videos could have:

  • Clickable hotspots that will take your viewers to another part of the same video, another video or a website.
  • eCommerce ‘Buy Now’ buttons or product showcases that will take your viewers directly to your checkout pages.
  • Email sign-up forms to help grow your mailing list.
  • Contact forms to capture leads within the video
  • Clickable social media subscribe, follow and like buttons

Interactive video for e-Commerce

Interactive can be extremely powerful when used for e-Commerce. Viewers can be shown the ‘Buy Now’ button next to the products shown in the video, that will take them to the check- out page. Purchases can be tracked using a conversion tracking code.

Interactive video to choose your profile

Interactive video can be used in campaigns with multiple target audience. In this case our client wants to offer their services to 3 completely target audiences: The young and adventurous, family travelers and senior travelers. Users can then press the contact button that will lead them to the contact page.

Interactive video for digital products

We can create interactive videos with clickable buttons within the videos, enabling us to direct viewers to in-depth information pages, contact pages or check outs. This can also help us  measure and analyse which parts of the content is most relevant to your audience.

Personalization & Branching

Interactive videos can be used when presenting a product or service to different types of users.Videos could have clickable hotspots that will take viewers to another part of the video, drive traffic to another website, eCommerce buttons, email sign-up forms, contact forms, clickable social media buttons and more.

BENEFITS

Control Viewer

Experience

Interactive video allows prospects and users to control their journey and view content which is relevant to them. That way, viewers have a perfect personalized path. This creates an element of surprise which engages users and makes their experience memorable.

Provide Engaging Interactive Experiences

Interactive video provides engaging experiences by enabling customers to click on elements of your video. They will be able to send items to wishlists, buy items, or even decide in what order to view the content.

Customised Viewing Experiences

Each user can create their own unique way of viewing and interacting with your video content. Whether by adding favourites, or clicking shoppable elements, or simply replaying sections of the video. No two visits will be the same!

APPLICATIONS

Sales & Marketing

Provides a guided innovative experience during the buyer’s decision-making process, shortening sales cycles. Interactive video maps out the buyer’s journey and shows them only relevant content they will be interested in. Viewers can navigate their own perfectly customised path.

Employee Engagement

Can be used to motivate employees to take important training. Video becomes more personal and relevant promoting longterm retention of information. Attention is retained and chosen sections can be replayed.

e-Learning

Useful to attract talent, integrate and train new staff. Allows clear communication of complex information internally & externally. Delivers complex content enabling a personalised user experience to reinforce learning.

Endless possibilities

Hotspots can be embedded, to take a user different elements or allow buttons to be clicked. Platforms can be full customised and cross platform capability for use on all devices. We use robust technology and can integrate video intelligence gained with your marketing systems.

CERTIFICATIONS

Wistia Agency Partner

In 2016 we became a certified Wistia Agency Partner. This puts us in a better position to continuously learn how to run full video marketing campaigns for our clients and how to use video to drive incredible results.

Hapyak – Certified Agency

We are certified by Hapyak to produce interactive videos using their platform. This enables us to continuously learn how to best use interactive technology and to create more innovative interactive videos.

ARE YOU READY TO ENGAGE CUSTOMERS IN AN IMMERSIVE INTERACTIVE EXPERIENCE?

Contact us now for a short demo!

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Video

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Video Content

Marketing

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