BREAST CANCER AWARNESS
The month of October is dedicated to breast cancer awareness. We created a social media campaign to raise awareness on how early detection can save lives and increases the chances of a full recovery.
For this campaign, we created both educational and promotional material. The priority of these campaigns is to educate as much as possible and motivate the target audience to start by doing self-examination and then book a mammogram.
During 1 month, a total of 3,879 social media users directly engaged with the campaign and 162 leads were generated.
Social Media awareness content
Social Media paid advertising
Pay-per-click lead generation