INTERACTIVE VIDEOS

An innovative solution that changes your video from a linear experience to one that is highly interactive, allowing your audience to choose what they want to watch and interact with your video content.
Welcome to the future of video!

Here are a few interactions your videos could have:

EXAMPLES

INTERACTIVE VIDEO FOR ECOMMERCE

Interactive video can be extremely powerful when used for e-Commerce. Viewers can be shown the ‘Buy Now’ button next to the products shown in the video, that will take them to the check- out page. Purchases can be tracked using a conversion tracking code.

INTERACTIVE VIDEO TO CHOOSE YOUR PATH

Interactive video can be used in campaigns with multiple target audiences. In this case, our client wants to offer their services to 3 different target audiences: The young and adventurous, family travelers and senior travelers. Users can then press the contact button that will take them to the contact page.

INTERACTIVE VIDEO FOR DIGITAL PRODUCTS

We can create interactive videos with clickable buttons within the videos, enabling us to direct viewers to in-depth information pages, contact pages or checkout pages. This can also help us measure and analyze which parts of the content is most relevant to your audience.

PERSONALIZATION & BRANCHING

Interactive videos can be used when presenting a product or service to different types of users. Videos can have clickable hotspots that will take viewers to another part of the video, drive traffic to another website, eCommerce buttons, email sign-up forms, contact forms, clickable social media buttons and more.

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BENEFITS

CONTROL VIEWER EXPERIENCE

CONTROL VIEWER EXPERIENCE

Interactive video allows prospects and users to control their journey and view content which is relevant to them. That way, viewers have a perfect personalized path. This creates an element of surprise that engages users and makes their experience memorable.

PROVIDE ENGAGING INTERACTIVE EXPERIENCES

PROVIDE ENGAGING INTERACTIVE EXPERIENCES

An interactive video provides engaging experiences by enabling customers to click on elements of your video. They will be able to send items to wishlists, buy items, or even decide in what order to view the content.

CUSTOMIZED VIEWING  EXPERIENCES

CUSTOMIZED VIEWING EXPERIENCES

Each user can create their own unique way of viewing and interacting with your video content. They can choose to add favourites, click shoppable elements, or simply replay sections of the video. No two visits will be the same!

APPLICATIONS

Sales and Marketing

SALES & MARKETING

Provides a guided innovative experience during the buyer’s decision-making process, which shortens sales cycles. Interactive video maps out the buyer’s journey and shows them only relevant content they will be interested in. Viewers can navigate their own perfectly customized path.

Employee Engagement

EMPLOYEE ENGAGEMENT

Can be used to motivate employees to take important training. Video becomes more personal and relevant, which promotes long-term retention of information. Attention is retained and chosen sections can be replayed.

eLearning

E-LEARNING

Useful to attract talent, integrate and train new staff. Allows clear communication of complex information internally & externally, and creates a personalized user experience that enhances and simplifies the learning process.

Endless Possibilities

ENDLESS POSSIBILITIES

Hotspots can be embedded to take a user to different elements or allow buttons to be clicked. Platforms can be fully customized and include cross-platform capabilities for use on all devices. We use robust technologies and can integrate video intelligence gained through your marketing systems.

CERTIFICATIONS

Certification 1
Certification 2